Startup.com

Director: Chris Hegedus and Jehane Noujaim
Year Released: 2001
Rating: 2.0

Maybe it's the socialist in me coming out, but I found great humor in this film about two greedy, negligent, inherently privileged men who want to earn "billions" by creating an online company where a user can pay taxes and parking tickets online. But you know what? They never keep their millions! The company doesn't pan out! The brainwashing/"team-building" exercises conducted by these two leeches to "motivate" their staff are irredeemably awkward and, no doubt, inspired by endless using-psychology-in-the-work-place manuals; the endless press-conferences, like all companies use, are more self-congratulatory than useful; if anything, the fake plasticity of running a business are all well documented. It may be the first film (in a bit) that I think is good from a technical viewpoint, but made me quietly furious (Hegedus and Noujaim really want you to like these guys); in lieu of the World Trade Center bombing, anyone who complains to me about not dominating a capitalist marketplace and "raking in" the cash only deserves my contempt.